Dare to Dream

I recently came across this spot for the Porsche 911 and loved it. The commercial triggers emotion and resonates with the viewer. It positions the Porsche 911 as a special product in the consumer's mind from an early age. It turns the product into an achievement and a goal to strive for, as well as discusses the longevity of the car. I like how the spot captures childhood innocence and the power of a dream mixed with the maturity, power and strength of the product.